Morpheus Media Directors
Shenan Reed, Chief Media Officer
Having started her career in consumer packaged goods at Bristol Myers-Squibb and Spectra Marketing, Shenan brings a wealth of traditional marketing experience to Morpheus. Her grounding in offline consumer marketing enables us to inject client campaigns with important consumer behavioral and data analysis, critical ingredients in successful online marketing initiatives. She leads complex branding, registration, acquisition and conversion-based online media campaigns on behalf of our clients.
Shenan’s rich experience in CPG client service, deep understanding of analytics and online media management help us attract and secure a diverse and impressive roster of clients that include Bergdorf Goodman, David Yurman, Neiman Marcus, Giorgio Armani, H. Stern and Salvatore Ferragamo.
Toby Evers, Managing Director
Mr. Evers spearheads Morpheus Mediaís operations and plays a central role in providing the market with a continued flow of innovative media services and products with a particular emphasis on the unique integration of CREATETHE GROUPís proprietary media technology and personnel expertise in serving brands across all verticals.
Toby is also founder and CEO of Toby Evers Consulting LLC, a digital marketing agency specializing in a proactive business model approach to helping brands create comprehensive and ROI-driven digital media strategy.
Rick Albert, Managing Director
Mr. Albert plays an instrumental role in the strategic growth and impeccable delivery program of Morpheus Media. Furthermore, Rick operates proactively to further strengthen the value proposition of the CREATETHE GROUP media offering in relation to the other core technology service offerings: creative, content and technology.
Mr. Albert is also President of Swoop, a global brand laboratory that harvests consumer insights to drive media strategy innovation. He has experience in media strategy for brands across a variety of verticals including apparel and accessories, travel, consumer packaged goods (CPG) and media.
Ken Seligman, Vice President, Business Development
Ken Seligman joined Morpheus Media in 2008 with the dual purpose of adding to the growth of the agency externally (pursuing new revenue) and internally (managing / promoting growth of all types). With a decade of experience in agency strategy development, talent management, operations, finance and brand development, Ken brings a senior voice to the Morpheus team with an equal focus on both process and the bottom line. His career in the interactive space began with atmosphereBBDO; the online arm of the BBDO Worldwide Network of agencies. As a founding member of the organization rising from the assistant level to leader of the Senior Managers Committee over a 6 year period, Ken was instrumental in that company's rise to prominence (and growth from 2 to 50+ people in its first 14 months) servicing clients such as Cingular Wireless, General Electric and America Online. Next, charged with revamping culture and process to drive growth, Ken Seligman joined STRATEGIC (formerly Strategic Sports Group, Inc.) in 2004, managing all internal processes for clients including Anheuser-Busch, The Hershey Company and The Pepsi-Lipton Tea Partnership. Ken sought out a new challenge and return to the interactive space in joining the Morpheus team to promote all aspects of agency growth.
Condé Nast and Morpheus Media study reveals that luxury consumers spend more time online; purchase more than non-luxury consumer
Condé Nast and Morpheus Media presented the results of a study examining the buying power and attitudes of the luxury consumer online...
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Toby Evers and Rick Albert appointed as new Managing Directors of Morpheus Media.